DENIM

CITY

AMS

COURSES

DENIM 101

A 1-day denim program about “the 10 things you should know about denim but were afraid to ask”

What: denim training. Topics include: history, fit evolution and denim construction and Indigo dyeing, Garment manufacturing, sustainable denim which needs to be less impact-full, laundry and washes and finishes, costs and pricing.

Why: theory & practice in order to have a clear understanding of key industry vocabulary and practices. To be able to define and understand the differences between products and their processes in relation to price, value and sustainable practice;

For example: in a sales context.

Requirements: a passion for denim.

Who: sales reps, retail and wholesale reps.

Our 1-day course includes introductory workshops on laundry and sewing.

DENIM 101-RETAIL

A 2-days denim program combined with a retail training. How to use your denim knowledge to become a sales expert.

What: denim training Topics include: history, fit evolution and denim construction and indigo dyeing. Basic retail training formulate the P’s of Retail, tools to improve your skills as denim ambassadors. Understanding all P’s will ulitematey lead to sales experts and retail excellence.

Why: theory & practise in order to have a clear understanding of key industry vocabulary and practices. To be able to define and understand the differences between products. Understanding how to use your knowledge as an extra sales tool.

Who: retail, sales, and anyone who has a passion for denim.

MAKING BETTER CHOICES

2 days of more in-depth knowledge, our so- called professional-level ‘master-classes’ about key topics and trends.

What: professional denim training, making better choices and decisions in denim development. Topics include: historical and social context, sustainability innovations and options, fabric construction and specifications, manufacturing, laundry, patterns, TS, design and trends and fit evolution. Calculating backwards; analyzing a denim garment and break it down in all the different topics and details which have been discussed during the theory of this particular course.

Why: introduction to professional understanding of the industrial side of denim. To be able to make better choices and take better decisions in regards to development, production, material selection, sustainable practice, actual costs and efficiency and all new developments in the market.

Be able to have better communication with industry partners, as our industry is changing so fast and our teams need in-depth knowledge about denim.

Requirements: Basic knowledge of textile, garment and/or denim industry.

Who: individuals or groups from design, development or buying departments.

SUSTAINABILITY 101

1/2 DAY PROGRAM.Our basic sustainability course will tell you everything you need to know about the impact of denim, current and new innovations, sustainable practices and the upcoming need for better transparency and circularity.

In this interactive program, we invite you to discuss various topics on the impact of denim and the role of sustainability in the world of today and future development. The course offers a hands-on approach to the topic and includes tips & tricks on how to offer more sustainable products and consume more sustainably yourself.

Who: Students, Retailers, Consumers and anyone interested and would like to know more about the topic.

SUSTAINABILITY ADVANCED

In this 1-day advanced CIRCULARITY/sustainability program, we are stepping up our game and move from sustainability towards circularity. The course will lead you towards cleaner production in every step of the production chain and discusses the better choices that have to be made. This course does not only discuss the impact of denim but more importantly, how to decrease this impact and how to incorporate circular design in denim development.

Based on the jeans redesign guidelines of the Ellen MacArthur Foundation, the expertise of our sustainability expert and the resources of Denim City, we offer a hands-on approach to turn these guidelines into practice and incorporate a circular and sustainable way of thinking into your future denim designs and development.

Who: Industry designers, developers and anyone that would like to explore the jeans redesign guidelines of the Ellen MacArthur Foundation and learn how to put them into practice.

LAUNDRY BASIC

Our Laundry basic course is a 1 Day course where you will get a general overview of laundry processes, understanding basic denim washes, sustainable solutions and practicing with denim in our Lab laundry under the supervision of professionals.

Why: introduction to the basic laundry processes for better understanding and to improve communication with the factory and the laundry.

Requirements: Basic knowledge of the denim industry.

Who: sales & marketing staff, designers, buyers and product developers

LAUNDRY INDUSTRY

This 2-days advanced course includes introductory workshops on laundry and sewing.

What: Specialist training on washes focusing on a large number of varieties of wash options and sustainable alternatives. Get to know most processes of denim washes.

Why: To improve knowledge and understanding of the different wash treatments in order to improve the communication with factory and laundry.

Be able to monitor and communicate about all laundry practice in detail in relation to sustainable practice.

Requirements: Basic knowledge of denim industry.

Who: Designers, buyers and product developers.

CUSTOM PROGRAMS

Dedicated customised programmes can also be provided, incorporating company policies, senior management programs, customer services & targeting on specific funtcions (buying,quality control, design, development,etc) and other topics. We work with the best industry experts to improve and develop courses  that are always ‘the next level’.

SUMMER SCHOOL

You will be working 5 days with denim in a mix of theory and hands on work.

A 2 day theory program with  an 1 day intense workshop in Denim City Lab, are followed by a 2 day workshop make your own jeans.

At the end of the week you will walk out the door, with a lot of new knowledge and your own made Denim City Jeans.

EVERYTHING WE DO IS GEARED TO MAKING DENIM DRYER, CLEANER AND SMARTER. IT IS ONLY NATURAL,THEN THAT EDUCATION IS ONE OF OUR CORE ACTIVITIES. SINCE OUR OPENING – APRIL 2015, WE HAVE GIVEN NUMEROUS TRAINING SESSIONS ABOUT A VARIETY OF INDUSTRY RELATED TOPICS, RANGING FROM DENIM BASICS TO SUSTAINABILITY AND LAUNDRY. WITH A GROWING IMPORTANCE ON DIFFERENTIATION AND INNOVATION, ALL FUNCTIONAL DEPARTMENTS NEED A HIGHER LEVEL OF KNOWLEDGE.